SMARTeam™ CPG Consulting logo

We help you get noticed, so you can meet your sales & marketing goals

Research. Analytics. Measurable results.

Do you get ignored by customer merchants?

Do you bore your buyers with poor use of data and bad storytelling?

We help tell your story through impactful analytics that impress decision makers. We mine our resources and identify key points that deliver compelling stories with actionable solutions. We get you noticed.

Open storybook with graphs and piecharts floating out of the pages

We’re CPG consultants.

Through storytelling and insightful analytics, we help you achieve measurable results.


Schedule a consultative session

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Share your goals and objectives

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Together, we identify a strategic action plan based on your priorities

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SMART delivers actionable solutions through insightful analytics and storytelling

It takes time and talent to tell stories with data.

SMART can help you do it better, faster and more strategically.

With SMART’s strategic business consulting you get a full service team of data-driven storytellers with access to SMART’s toolbox of resources. Big thinkers. Seasoned problem solvers. Creative analysts with intellectual curiosity. CPG consultants with expertise for all your needs.

SMART's consultative disciplines:

  • Shopper-Centric Category Management
  • Merchandising Architecture
  • Market Research + Insights
  • Process + Design
  • Application Design + Reporting

No matter the channel or location, SMART provides comprehensive services to meet your needs.

• Grocery
• Mass Merchandisers
• Club
• Specialty
• Drug
• Dollar
• Convenience
• Online
• Omnichannel
• Global

Check out some examples of our work.

Watch our SMART video to learn more.

Download our latest
Shopper Outlook reports

fun facts

Springtime allergies in full bloom

Spring allergy season 2024 has kicked off early and it will be more intense in many parts of the U.S.

  • Research shows pollen seasons now start 20 days earlier, and last 10 days longer, compared to 30 years ago.
  • With less snow and warmer temperatures, plants start growing sooner.

The market for seasonal allergy remedies is anticipated to reach $2.58 billion by 2033.

  • Market growth driven by the rise in preference toward over-the-counter drugs by consumers
  • Tablets/Capsules segment for seasonal allergy is set to lead, with a projected market value share of around 33.6% by 2033