SMARTInsights blog

SMARTInsights :   July 2016

Sealing the Deal

Summer is in full swing - birds are chirping, the sun is shining, and it just so happens that everyone you know is getting married.

Welcome to summer time. Home of the bride and land of the open bar.

Much like your summer of weddings, this post is the first of a three-part series uncovering top trends for loving couples and their big day. You may have already noticed that the season of love looks a little different today than it did 20 years ago, many thanks going to Pinterest and – yep, you guessed it – Millennials.

The dominance of digital and Millennials’ need to be unique transformed the wedding industry, creating the “non-tradition.” 2016 couples want to be at the forefront of bridal trends, crafting an unforgettable experience for their guests and pin-worthy ideas for their followers.

RSVP (including your favorite dance song, of course) and join SMART to take a walk on the wedding side.  


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